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"sentiments" tag

Inside the Minds of Consumers: Economic Sentiments & Outlooks

Consumers’ minds matter. A consumer sentiment index measures the degree to which individuals feel optimistic about their ability to make purchases in the near future. When assessing the economy as a whole and an individual’s...


The Good, Bad and the Best of Recent Controversial Indian Ads- A Critique Review

Recently, Indian ads has created controversy and spread like wildfire on social media. Dabur, FabIndia and CEAT are a few names that have captured prime times for discussion and debate in National television channels because...