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"Nintendo" tag
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Super Mario hits smartphone screens

Video game maker Nintendo is launching “Super Mario Run” for the iPhone, marking the company’s first ever smartphone game. With this move, the Japanese pursue a double strategy, market analysts say. Japanese video game publisher...

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Pokémon Go thrusts Nintendo onto the smartphone stage

Nintendo’s Pokémon Go app has turned the slumping Japanese video game developer into an overnight celebrity on the app market. Can it sustain its success, or is it just experiencing its 15 minutes of fame?...

Sony pushes button in games console price battle

Japan’s electronics giant Sony is using aggressive pricing policy to outmuscle its US rival Microsoft in the games console market. Sony’s new PlayStation 4 will cost much less than Microsoft’s next-generation Xbox One. Sony said...