Marketing is pivotal to the growth and sustainability of an MSME. It enables these businesses to thrive in competitive markets. However, MSMEs face significant challenges, including: Limited access to accurate and timely information, Resource constraints,...
After the launching of a new Industrial Promotion Policy, effective for commercial production on or after 1st April, 2004, the rules and procedures were modified accordingly to facilitate employment generation. As the draft of the...
The typical challenge of how to measure the ROI in terms of people employed for any initiative is quite difficult for any organisation but it is particularly precarious for the NGOs whose future viability depends...
As the land of entrepreneurs, Gujarat is acknowledged for its spirit to advocate the MSME sector characterised by numerous small and medium scale industries. On the basis of the nature of investment and type of...
In the world of Industry 4.0, digital transformation will no longer be an option or even a competitive advantage, but rather will become the table stakes for doing business. With broad-based digital adoption and an...
MSMEs, as we all know, is the backbone of Indian economy (or for that matter any economy, globally) that, on an average, accounts for 37% of the GDP, 45% of the Manufacturing Output, 42% of...
The Fintech industry has come a long way in addressing the credit demand by revolutionizing access to the supply (lenders) side. This has been one of the most critical factors in addressing a part of...
What does MSME need in today’s ever changing business situation? Few good lending institutions & banks who can understand their condition and business cycle. But finding such a thing in itself is a challenge and...
Over the past few decades, the Micro, Small, and Medium enterprise (MSME) sector have occupied a position of strategic importance in the Indian economic structure. This sector contributes nearly 28 percent of the country’s GDP,...
Introduced in 2017, Goods and Services Tax (GST) remains an issue of much debate. The effectiveness of the tax form has been under scrutiny because it withdraws from all other distributed indirect tax and is...
“Products” have been enjoying “Branding” and “Positioning” as a critical marketing tool to establish “stall” and “recall” in the minds of consumers. Companies like Uniliver, Mercedez, Coke, Pepsi, Bata, Maruti, Reckitt Coleman, Tata, Dabur, Patanjali...
In this article, I would like to take the opportunity to share my observations about the challenges in MSME funding during my recent field visits to the state of Jharkhand and Odisha. About a couple...
