With the Ivanka Trump show having moved on, the Women20 summit in Berlin may have been quieter. But it also felt like the way had finally been cleared to talk about what really matters. One...
The shared-office space startup WeWork wants to help its members “create a life, not just a living.” With a $17-billion valuation, investors seem to agree and help the project become a big success globally. When...
Listening is the basis of all human relationships. It is fundamental to personal effectiveness and growth of an individual. Listening is an art that you develop, practice, learn and master over time, depending on the...
The difference between a tech company and a services company is fast diminishing. I was talking to one of my friends running a travel & ticketing services firm from Bangalore. He said that he is...
Startups often don’t plan their product development process meticulously as they think that everything will fall in place. But in order the things to fall in the place, one has to execute a robust plan...
Oh!. Equity, sweat equity, co-founders are enamored by this in a delightful way and lose their focus from vitamin “M” and get distracted by the shiny deals happening in the startup ecosystem. It is fair...
Startup funding have been booming in India in 2016, which has become one of the major reasons of startups mushrooming across India. If we really look into how these startups are growing and where do...
In an effort to understand the behaviour of consumers in their process of buying, many theories, concepts, models etc., have been forwarded. From social psychology marketers have adopted Construal level theory (CLT) to explain how...
Mr. X was employed with a leading global manufacturing company Global Inc, in their Indian subsidiary, Global India. Due to global restructuring, Global Inc decided to close its operations in India, resulting in the termination...
With the onset of LPG, India has seen a rise in the flow of FDI into the country. Though this phenomenon is good for the economy, unbridled inflow is not without danger. Being aware of...
Very recently, Rajdeep Sardesai, one of India’s well-known television journalists, disabled his Twitter account. He cited “concerted campaign of lies and abuse on a daily basis” being the reason for his action. This raises the...
About 8% of the grocery market in India are organized. This market is currently dominated by the hypermarket, supermarkets and convenience markets like FoodBazzar, Hypercity, and Dmart etc (KPMG, 2014). With a large customer base...