India-First-Global-Insights-Analysis -Sharing-PlatformIndia-First-Global-Insights-Analysis -Sharing-Platform
"campaign" tag
Email Direct Marketing - MarketExpress

Email Direct Marketing (EDM) – Cut through the noise

The concept of Email Direct Marketing (EDM) is more than three decades old now. It all started with Gary Thuerk, a marketing manager at Digital Equipment Corp who sent out the first mass email in...

A four letter word we can live without… CAN’T

Once upon a time a hare and tortoise decided to race each other. Remember the story?  The hare as we know is a fast animal and it was a no brainer that the hare would win...