Marketing experts suggest that products should add a satisfying experience and services should add tangible products to get customers returned to them. Recent marketers say that creating a compelling customer experience is the real challenge...
Everyone agrees that Work-Life Balance still remains questionable when organizations introduce new workload every day and expect more than employee’s capacity. Busy day filled with high workload has been leading to depression and trauma for...
German technology giant SAP has agreed to buy Qualtrics International in what will be the company’s second-largest acquisition. Qualtrics offers customer experience software — why is that so important for SAP? Europe’s biggest technology company,...